Online sales nearly $70 higher than in-store shoppers The retail weary are thrilled the holiday season is behind us. For retailers, however, they’re focusing on making us aware of the first big shopping day of the year -- Valentine’s Day. Read more
Blog Archives
Social Networking Spurs In-Person Meet-ups
Active social media use = time with others Think someone’s affinity for spending timing on social networking sites means the person is less social in the “real” world? A new report from ExactTarget dispels that myth. Read more
If Marketers Can Only Pick One, ‘Like’ Facebook
More sales generated on Facebook than Twitter Two recent reports suggest content initially posted on Facebook is more likely to gain momentum than if the content was initially posted on Twitter. For marketers, this means it is better to have consumers talking Read more
23% with Online Presence…Before They’re Born
Email Addresses, Social Networking Profiles also Created Today’s connected parents are starting a digital footprint for baby, even before the child is born. AVG found that 23% of parents upload images of their first ultrasound. Read more
Email Marketing Becoming Less Effective
Opens, Click-through Rates Continue to Drop Open rates continued a steady decline around the world, according to MailerMailer’s “Email Marketing Metrics Report,” dropping from 12% in the first half of 2009 to 11.2% in the second half. Read more
Looking for Better Email Click-Through-Rates? Get Social
Social sharing options increase email click-through rates Source: eConsultancy by Meghan Keane Read more
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